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Molecular structure against a warm golden background

SCIENCE · EXPLAINER

What is NAD+? The molecule your cells can’t make energy without

NAD+ stands for nicotinamide adenine dinucleotide. It’s a coenzyme — a molecule that enzymes need in order to work — and it is present in every living cell, from yeast to you.

If a cell were a factory, NAD+ would be the worker who carries parts between stations. Without it, the line that turns food into energy stops, and so do several maintenance crews.

What NAD+ does in your body

Energy conversion

NAD+ picks up electrons from the food you’ve eaten and delivers them to the mitochondria, where they’re used to make ATP.[3]

DNA maintenance

Enzymes called PARPs use NAD+ when they respond to damage in DNA. They consume it in the process, which is one reason NAD+ demand is constant.[3]

Cell signaling

Sirtuins — proteins involved in how cells respond to stress and regulate metabolism — only work when NAD+ is available.[3]

Why NAD+ levels tend to decline with age.

More demand.

Enzymes that consume NAD+, such as CD38, become more active over time. [5]

Less recycling.

The body’s ability to recycle NAD+ appears to slow. [5]

Direction: down.

Studies in human tissue report lower NAD+ levels with age in liver, muscle, and skin. [5]

Conceptual: direction only, not measured values. Source: McReynolds MR et al., Experimental Gerontology, 2020.

You’ll see specific percentages online, like “NAD+ drops 50% by 50.” We don’t repeat them. The measured decline varies widely by tissue and method, and blood NAD+ levels are an imperfect marker. What’s consistent across studies is the direction: down.

Woman holding a mug in the warm morning light

So what is an NAD+ supplement,
exactly?

Precursors, not NAD+

NAD+ is poorly absorbed when swallowed, so most supplements use precursors your cells convert into NAD+.

NR or NMN

The two most common precursors. NR has the longer human research record; recent comparisons suggest they perform similarly.[11]

500 mg of NR

The precursor and dose in Lujevit, within the range used in clinical trials.[1][2]

Other delivery routes

Liposomal, patch, and IV NAD+ have thinner evidence and different price points.

What the research shows and what it doesn’t yet

Raising NAD+ with oral NR is well established: randomized, placebo-controlled trials in adults show that 500–1,000 mg per day increases blood NAD+ metabolites and is well tolerated.[1][2]

What’s still unclear is how much that affects how you feel and function. Trials measuring blood pressure, metabolism, or physical performance have produced mixed results.[10] NAD+ precursors deliver on the mechanism. The rest is still an active area of research.

Lujevit bottle beside water and breakfast in the morning sunlight

How Lujevit approaches NAD+

Lujevit starts with 500 mg of nicotinamide riboside per serving and adds five compounds chosen for the systems NAD+ works with: CoQ10, quercetin phytosome, trans-resveratrol, pterostilbene and spermidine.* One serving, two capsules, with breakfast.
*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.

Common questions
about NAD+

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References [1][2][3][5][10][11] — see the list on the Science page.

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